About Pakistan Television Corporation Limited
PTVC is the pioneer of television broadcasting in Pakistan, uniquely positioned in terrestrial, cable, and satellite media. The corporation is committed to delivering quality content while continuously expanding its market share.
Key Responsibilities
As the Chief Commercial Officer, your primary responsibilities will include:
- Strategic Development: Craft and implement commercial strategies that align with PTVC’s corporate goals.
- Revenue Generation: Identify growth opportunities in traditional and digital markets, ensuring sustainable revenue streams.
- Team Leadership: Lead and manage sales teams to maximize revenue from various channels, including advertising and sponsorships.
- Business Development: Develop new ventures, partnerships, and alliances, particularly in digital media.
- Negotiations: Oversee negotiations with advertisers and corporate sponsors to secure high-value deals.
- Marketing Collaboration: Work closely with the marketing team to enhance PTVC’s brand and engage audiences.
- Market Analysis: Conduct research to monitor trends and audience behavior, refining sales strategies based on data-driven insights.
- Innovation: Introduce new revenue models such as digital advertising and subscription services.
- Performance Management: Establish performance goals and KPIs in collaboration with HR, fostering a culture of continuous learning and adaptability.
Job Specification
To qualify for the Chief Commercial Officer position, candidates must meet the following criteria:
- Education: At least a 16-year degree in Marketing or Business Management.
- Experience: Minimum of 15 years in the media industry with a proven track record of developing successful commercial strategies.
- Skills: Strong leadership, excellent negotiation skills, and an analytical mindset are essential for this role.
- Age Limit: Candidates should be between 50 to 55 years as of the closing date of the advertisement.
How to Apply
Interested candidates fulfilling the criteria may apply online at PTV Careers or email their detailed CVs/Resume to hr@ptv.com.pk by 07.11.2024. Ensure your application is complete and accurate to avoid disqualification.
